Pura Vida – Give Back

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In this crazy and often unjust world where the majority of the population is underfed, underpaid, and vastly underrepresented, one of the things that brings me the most joy is sharing with all of you the companies of the world that are dedicated to giving back. It gives me hope that there are still honest, good people and compaies who recognize the pain of those suffering and the glaring disparity across not only our own nation but countries and continents as a whole. Pura Vida is one such company.

Founded by surfers Griffin Thall and Paul Goodman on a college grad trip to Costa Rica, Pura Vida started as just a handful of bracelets made by Costa Rican artists Jorge and Joaquin. Pura Vida has grown from it’s humble Southern California beginnings into a national brand, which focuses not only on stimulating the Costa Rican economy but giving back to charities around the globe. Featured in the Forbes 30 under 30 for 2015, these two surfer boys turned philanthropists were on track to make $9 million in 2014 alone. The beauty of their amazing company is that not only does each bracelet purchased help provide jobs for local Costa Rican artisans like Jorge and Joaquin (who now make enough money to live in a house of their own and employ 65 of their friends), Pura Vida also devised a way to give back solely to charity…and so the Charity Collection came to be.

The Charity Collection was created to give back to charities all over the world through the sale of individual charity bracelets. In 2013 Pura Vida doanted over $140,000 to 190+ charity organizations, with over $315,000 donated in 2014. In addition, they are a 1% for the Planet member donating back to over forty 1% for the Planet non-profit partners through their Enviro-Causes Charity Collection. From the protection of our ocean habitats to cancer research and anti-domestic violence support, Pura Vida goes above and beyond to give back to our world and pay-it-forward. With bracelets around just $5.00, there is no reason not to get involved and give back! Plus, as a Pura Vida brand rep, I have a 10% off code to share with all of you, my sweet readers. Just plug in MAYA10 at check out <3

I am wearing a number of their charity bracelets which represent causes that mean the most to me, their ‘Anti Domestic Violence‘, ‘Stop Bullying‘  ‘Joyful Heart Foundation‘(anti domestic violence and sexual abuse), ‘Save the Dolphins‘, ‘Billion Baby Turtles‘, ‘Climate Warrior‘, ‘Surf Aid Platinum‘, ‘Not For Sale‘ (anti child slavery) and ‘Serenity Place Cat Rescue‘ to name a few. One dollar from each bracelet is donated back to these incredible organizations that are working to protect our environments, our people, and our animals. Women and children’s rights and safety are incredibly close to my heart, along with anti-bullying because of my own experiences. I have always had a great love for the environment and animals – and believe that it is necessary that we not only become conscious of what we are doing to out beautiful planet and the living things in it but that we also actively  get involved in protecting and sustaining what we have.

Pura Vida is far more than just a saying, it is a lifestyle representing the simple things in life. “Pura Vida” (pu·ra vi·da), which means “pure life” in Spanish, is ’embodied by the enjoyment of a life lived slowly, the celebration of good fortune, and the refusal to take anything for granted. It’s about being free and living life to the fullest; it’s an attitude’. All too often we forget just how blessed we are to have access to clean water, to education, to shelter…things that the majority of the world sees as luxuries; there are too many suffering for us to ignore. By giving back, in whatever way we can, we can participate in what I see as our duty to better the world, to give thanks for our own beautiful lives, and to preserve a planet that is the only one we get.

SUIT: c/o Triangl  ::  BRACELETS: c/o Pura Vida  ::  Photography by Stacie Hess

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25 Comments

  • Reply March 20, 2015

    Marah

    Such a cool collab! I love Pure Vida and everything they stand for. It is always so rewarding to buy from and work with brands that give back for a greater good! We definitely need more of that in this world! Thanks for being an inspiration! xo

    Marah
    http://www.marahcar.com

    • Reply March 20, 2015

      Maya Thayer

      Thanks girl! They are really such a great company – and to know that they are focused on giving back makes it totally acceptable for me to buy 12748500 bracelets, right? Thank you for reading babe!

  • Reply March 20, 2015

    Amira

    I love everything about this post!! First of all, you look amazing in that bikini..love the color on you!! You are so beautiful-inside & out and it shows by how much time you took in researching/writing so eloquently about this amazing company. I love the concept of giving back & wearing something (so visible on our arms ) that reminds us to never take anything for granted! Good for them for all the success. Keep inspiring babe!! xo

    • Reply March 20, 2015

      Maya Thayer

      Hi boo thang! Thank you so much, my sweet girl. I love you and am so grateful for your support, laughter, and light. Totally agree that wearing something that we see all the time as a reminder of all that we have is key! MUAH!

  • Reply March 20, 2015

    Danielle

    What a great company! I love everything about this. I need to get a few Not For Sale! As a mom that tugs on every heart string.

    Thank you for introducing me to this wonderful company!

    • Reply March 20, 2015

      Maya Thayer

      That is one of the ones that really spoke to me, too, mama. Thank you for the love babe!

  • Reply March 20, 2015

    Aena

    Such a great cause. Thanks for sharing this. Also, your pictures are SO stunning! I’ve fallen in love with your blog ever since I came across it a few days ago. I’m seriously hooked!!
    Love from Dubai,
    Aena

    http://www.TouchofA.com

    • Reply March 25, 2015

      Maya Thayer

      Thank you so much, you are beyond sweet!!! I am so glad that you are liking it!! <3

  • Reply March 20, 2015

    Mel

    Great cause! Love the bracelets and pictures

    http://www.girlandthepolkadot.com/

    • Reply March 25, 2015

      Maya Thayer

      Thanks girl!!

  • Reply March 20, 2015

    Lena

    You look amazing Maya! I love the Traingl swimsuit you have on I have the same one in lime and blue! And what a great cause! I love the wonderful array of bracelets and how they make a difference in people’s lives! Thanks for sharing this dear! 🙂 xo~ Lena
    http://www.felinecreatures.com

    • Reply March 25, 2015

      Maya Thayer

      Ooo I love the lime and blue one – I’m sure it looks gorgeous with that dark hair of yours! Thanks for the love hon!

  • Reply March 21, 2015

    Helena

    Thank you for this post. Such a great one! You look amazing as always.

    simply-mode.com

    • Reply March 25, 2015

      Maya Thayer

      Awe thank you babe!

  • Reply March 21, 2015

    Layla

    I love this post, you look absolutely gorgeous and I love all the photos – they’re so pretty!!! 🙂

    Layla xx

    http://www.sprinklesofstyle.co.uk

    • Reply March 25, 2015

      Maya Thayer

      Thank you – my photographer who took these, Stacie Hess, is AMAZING – such a genius!

  • Reply March 21, 2015

    Connie

    I absolutely love purchasing items that are for good causes. I love that the bracelets not only look fun, but it also shows your support. Great post!

    Connie | Sponsored by Coffee | Bloglovin’

    • Reply March 25, 2015

      Maya Thayer

      Thank you so much Connie, I feel the same <3

  • Reply March 22, 2015

    Gabrielle

    I couldn’t agree with you more, companies who recognise the suffering of others and give back to them are a complete breath of fresh air – three cheers for Pura Vida (and not just because those bracelets are ridiculously pretty)! On a different note, the Triangl bikini looks incredible on you, I love how flattering the fit of each of their designs are! 🙂

    Gabrielle | A Glass Of Ice

    x

    • Reply March 25, 2015

      Maya Thayer

      Ahhh so totally in agreement, I love companies that give back!! And thank you babe!

  • Reply March 22, 2015

    Wishes & Reality

    This company is AMAZING, Maya. I’m so happy to see you supporting so many great causes. You are one cool chick!

    Heidi
    http://www.wishesandreality.com

    • Reply March 25, 2015

      Maya Thayer

      Aren’t they just so cool?? Thank you so much for your support and always amazing feedback, Heidi. YOU are the cool chick….you’re a rare breed. Adore you <3

  • Reply March 24, 2015

    K / Pure & Complex

    I just love this look girl. Work it, work it! You look gorg.

    Kay of Pure & Complex
    http://www.purecomplex.com

    • Reply March 25, 2015

      Maya Thayer

      Awe thank you so much babe!!!

  • I cannot get over how hot you are, mama!!!!! That swimsuit body though. Jealous!!!

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